Aspen Drift
Brand Identity | Exhibition | Generative | TypographyAspen Drift was an exhibition displayed at Aspen Museum of Art. It featured installations from Cerith Wyn Evans, a Welsh conceptual artist. The exhibition brings an experience of "the feeling of being adrift" and refers to the natural landscape of Apex mountain. By reinterpreting the idea of controlled randomness, each visitor would have a different takeaway after interacting with various media types and fully engage with the artist's design process. The modular typography was designed with an irregular grid to emphasize the dynamic structure of randomness art within certain parameters.
